Category Archives: Blogging

normal blogging

Who’s that tall man?

Who’s that tall man?

Who’s that tall man?

( I always get that… from friends or colleagues when we chatted on msn.)

Me: ”He’s my boyfriend!”

Colleague: “Oh, so tall!”

Me: “Nah, he’s only 1.8m tall. I’m the one who is short. His head got cut off. Haha…”

Colleague: “Cut off the leg then!”

Me: “I don’t know! MSN messenger automatically cut off the top.”

Nothing is normal between us. The irony is, we are at both sides of the extreme and we need each other to get the balance.

Cooking Chicken Curry

Cooking Chicken Curry

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I always love cooking for my guests when they are coming over to the house. Today I invited Hafez and Atiqah to feast on the meals I prepared. I made chicken curry and this dish will be served with basmati rice. To round up the meal, my mom also cooked an indian dish called keema. Keema is a minced beef cooked in curry, potato, tomato, spices and green peas. It is to be eaten with chappati, or it looks like a pancake. Enjoy the pictures!

What do visitors think of your website?

What do visitors think of your website?

Previously, I wrote an article about Introduction to Starting Your Own Website – it is much about facilitating your brainstorming process.

As I’ve promised you: Sequence of a visitor’s thought when they arrived at your website.

1. Impression: The very first thing that will please your visitor is basically aesthetics include niceties of design and layout, great color combination and images.

2. Familiarity: After some moments gathering impressions of you, the next thing they look out for is the sense of familiarity of where to start. To make finding way around your site easier, you must plan your navigation bars wisely. Make your menu items highly visible and meaningful. You should also consider naming specific menu items sound familiar to your audience.

E.g. For company selling books:  you may consider grouping your products by genre such as Thriller, Romance, Memoir, etc., instead of just “fiction” and “non-fiction”.

3. Navigation: A good home page should act like a magazine cover page. Yeah, That’s what I like to call it. Otherwise why would you buy a magazine? Who wouldn’t want to tear out that plastic bag seal of the magazine that bear these catching words: Inside Special: Top 10 Most Richest Young Entrepreneurs Start-up Secrets Revealed.

Every feature, new additions and highlights that will make an impact to your ROI must be published prominently on the homepage or the landing page of the category. Remember, the rule of thumb that is to catch your audience’s attention and convert them to your customers.

4. Recommendations: Subsequently, when a visitor is happy with the content and information to help them know better about your product there’s likely a chance they will visit your site again. If they’re happy and they knew it, why not also spread the word around – through social bookmarking or forwarding hyperlinks to friends that is!

On a site track: How will you know your visitors came back to your site? Check your website analytic. Through website analytic, you will be able to learn your visitor’s behavior and to determine the success rate of your site. For more info about what website analytic can do to help you with your site, go to Google Conversion University Help. It has all the resources to help your understanding.

Introduction to Starting Your Own Website

Introduction to Starting Your Own Website

This is not your how-to manual. I don’t want to teach you the technicalities of building a website – you can find it in many books out there already written by programming experts. I’m not. This is to share with you some brainstorming activities before you embark on designing your own website.

To many people, a website is to store information – yes you are still right. However, building a website requires proper planning in order to making your life easier when it comes to maintenance. At the end of the day, you want to achieve not only a beautiful site, but also easy to maintain to remain relevant to your visitors at all times.

What are the questions you should ask yourself before you build a website?

  1. Objective: First must think about why you want to have a website and what it is for?
  2. Audience: Secondly, you must identify who are your audiences (could be more than 1 group) and how to segregate the info to cater specifically for the individual groups of audiences.
  3. Information: Third, you must compile all your resources and group the resources accordingly to specific audience. Not all info are relevant to everyone. (For e.g. “Press Room” is for media journalists, “Order” is for customers, “Product Listing” is for your retailers/partners, “About Us” is for all groups of audience (important for prospective investors), etc.)
  4. Strategy: Fourth, you must apply a strategy for your layout and links navigation. What is most important to your visitors? Make this the most prominent on your website layout. Remember attention span is relatively short – 10-15 seconds – within that time when visitors don’t see anything interesting to them, they will navigate away.

Case Study – Examples of good websites:

  1. Branding: Starbucks, Cadbury
  2. Online stores: Apple, Pro-Direct, Newport News

Tips for a good website:

  • Get a website copywriter to help you with your website contents and choice of words used. The key is the message. If you have a web page that contains info that don’t appear relevant, chances are you will get a high bounce rate.
  • Sign up for Google Analytics to monitor the performance of your website. Google Analytics is free and it has abundant of resources to help you start – anyone can learn.

In my next article I will share with you the sequence of visitor’s thoughts when they arrive at your website. Stay tuned!

No Free Lunch Menu: Internet Scams

No Free Lunch Menu: Internet Scams

My top concerns to everybody. Internet scams can be highly believable.  I got this… Facebook friend who posted a link on their account to Google Profusion. Curious, I went to the website to find out more.

The link lead me to a blog page with a header of  Internet Success – Real Stories About Real People Making Real Money in Singapore. In it, you’ll see the success story about this lady, Sharon Tan. (Such a cliche name!)

Next, there is an image of her holding the cheque from Google like this:

Now, you’re impressed eh?

Update 12 Dec 2009: The image from then http://www.youronlinesuccessblogs.com/ has been taken out due to website no longer exist.

After this it goes on to tell about how she earned $12,000 a month by posting links on Google bla bla bla… She had a normal day job like you and I. Then one day she got out of job.  Due to that, she had a huge credit card debt up to $40,000. Next, she found this Google Profound and this is where the fairy tale starts.

They all sounded mostly the same: Home business. All you need to get started is a computer and internet connection. They used a simple technique to capture your needs and desire. By this, luring you to sign up for it is VERY LIKELY because you are the target audience:

  1. You have a day job
  2. You feel that your salary is not enough to make you feel happy
  3. You don’t feel like doing a part-time job at fastfood restaurants after work
  4. You want easy money. Work from home that is…
  5. You want an easy job.
  6. You want to make lots of money – even when you are sleeping
  7. You want to get rich. QUICK!

Hmmm… you get the spot on vibe too? If yes, be extremely careful and be smart. Do a bit of research on Google about this Google Profusion thingy. There’s abit of irony here… (hahaha…) but be sure to read brainy articles like this here.

The internet is making everybody more clever but not smart enough. Let’s go back to basics. Just remember these 2  DON’T DOs when it comes to using the internet and you are guaranteed to be safe from virus/hackers, at least:

  1. Do not provide/dislose your personal credit card and personal particulars to the internet (including web forms, Messenger, and e-mail)
  2. Do not install any programs you are not sure about. Hit the X button.

Do some good deed and let’s remind each other and the people you care about not to fall into this internet scams.

If you still have a day job, keep it.

If you are out of job, go hunt for a REAL job – there’s no such thing as free lunch, mate! Cheers!

Do you face the problem of knowing how to use Twitter but don’t know what to tweet?

Do you face the problem of knowing how to use Twitter but don’t know what to tweet?

I know this sounds crazy… but believe it or not, it’s the most common problem businesses face today.

The top 5 most BORING tweets ever! You will never want to bother:

  1. This product was just released today so check it out – so what if it’s new? What about the newness will benefit me?
  2. Somebody has just reviewed my product so read it – big deal?
  3. My product was mentioned in an article check it out – I’ve already seen it, so why repeat?
  4. Read more about this product (link) here. - ignore…
  5. I just want to tell you so many features about this product. – why should I listen to you?

Sounds familiar? Are these the main reason why your business opened a Twitter account? Worry not, because there’s no right or wrong to doing things strategically. However, you should consider using the AIDA method : Attention, Interest, Desire and Action. Let’s paraphrase the most boring tweets to make them sound more interesting in 140-characters:

  1. This product was just released today so check it out Freshly oven baked. Something is sizzling in the news stands today. (link)
  2. Somebody has just reviewed my product so read it The Newspapers have proven that my product is worth your 5 bucks even if it’s really 3 bucks. Read why! (link)
  3. My product was mentioned in an article check it out Newspaper reported today that my product could prolong your youthful skin. Read this (link)
  4. Read more about this product (link) here. Do you face the problem of knowing how to use Twitter but do not know what to tweet? This could be the solution (link).
  5. I just want to tell you so many features about this product. Now you can meet your clients everywhere around the world at the convenience of your own room. (link)

Do the revised ‘tweets’ all sound like the five wives and a husband – What, Why, Who, When, Where, How?

The real art to using Twitter relies on your copywriting skills!  If you can hone your copywriting skills and use it appropriately on Twitter, you could eventually capture your share of the pie and convert followers to be your customers!

Do every business need Twitter?

Do every business need Twitter?

Do you have a Twitter account? If no, why not?

I’ve heard from some people who are not getting the hang of Twitter. They say, “Twitter is not for everybody.” Yes? I don’t think so… Let me paraphrase the quote: Twitter is not for every business. Maybe, but WHY NOT?

Before announcing ‘Twitter is not for my business’, let’s list down the most obvious similarity and differences between blogging and micro blogging then analyze further whether you could apply Twitter, as you do with blogging, in your business strategy.

Similarities:

  • Publish contents, images, videos, audio clips and links
  • Visit other people’s blog/Twitter to see what they are talking about
  • Leave comments
  • Link the other people’s post you like in your account
  • Keep track of visitor using statistics
  • Integration of various applications
  • Easy to setup account with friendly user interface

Differences:

  • Blog platform allows you to create lengthy contents while Twitter allows you to post 140-character messages.
  • Blog enables you create a URL for the published post whereas you have to go to the Twitter URL and scroll down the page to see all the Tweets.
  • Applications are integrated into  the blog page once you login to your blog whereas in Twitter, you have to visit various websites that provide services to Twitter, log in at the servicing websites before syncing with your Twitter account.
  • Blog is a website whereas Twitter is a platform. Get it?
  • Twitter is mobile phone friendly whereas blogs (mostly) are still best used with computers.

Wonder what people use Twitter for and why they are so famous?

Now, let us look at the Top 20 GLOBAL Twitter (celebrities & famous TV personalities). ‘Listen’ to what they are talking about and absorb the conversation.

  • #2. Ellen DeGeneres – TheEllenShow (Giveaways, thoughts, interesting person, high-rated tv appearance)
  • #3. Britney Spears – britneyspears (Scandals, paparazzi, trend-setting music, tv appearance, unique character)
  • #5. Kim Kardashian – KimKardashian (Reality tv show, updates about her whereabouts + links to other celebs + updates about her life, thoughts)
  • #7. Ryan Seacrest – RyanSeacrest (Who doesn’t know this man? American Idol!, radio show, updates about celebs, gossip, thought provoking, tweet every day)
  • #8. John Mayer – johncmayer (At least 5 tweets per day for the past week, x-bf of Jennifer Aniston, highly interactive)
  • #9. Shaq O’Neill – THE_REAL_SHAQ (Legendary basketball player, at least 4 tweets per day, interacts with Twitter friends)
  • #11. Oprah Winfrey – Oprah (Famous for her talk show, influential)
  • #12. Demi Moore – mrskutcher (Famous for the marriage status, I am still intrigued about their family relationship!)
  • #14. Miley Cyrus – mileycyrus (Teen celebrity, movie, Hannah Montana)
  • #15. Puff Daddy – iamdiddy (Influential, tv appearance, reality tv show)
  • #16. Lance Armstrong – lancearmstrong
  • #17. Ashley Tisdale – ashleytisdale
  • #18. Coldplay – coldplay (A well known music band)
  • #20. Mariah Carey – MariahCarey

(Stats shown above are as at October 14, 2009 by TwitterCounter.com.)

Read some useful facts about Twitter here and it is also one of the reason why you should consider using Twitter for your business.

Someone appreciates coffee and… me

Someone appreciates coffee and… me

This is sharing a blog post (link below) about a dear friend who appreciates 2 things (of all others) – coffee and me.

Like smoking, you can connect with people with coffee. Learning the art of coffee appreciation is like learning business etiquette – except that it’s consumable and tastes good! Some people drink coffee because it’s like the fuel to start our engine in the morning. Some people are just addicted to the caffeine like tobacco. The art of coffee appreciation is more than just drinking coffee, it is about ENJOYING drinking coffee. When you enjoy drinking coffee, you open up your senses to its factors like taste, body, smell and characteristics. Pair it up with foods that complements these factors. Surprise your senses, take the experience and you’ll look at drinking coffee in a different way…pleasantly!

Who you should go coffee appreciation with:

  • people who drinks coffee
  • people who eats desserts/pies/light snacks
  • people who have time (important)
  • people you enjoy chatting with

Where you can go to appreciate coffee:

  • all coffee chain outlets: Starbucks, Coffee Bean & Tea Leaves, Gloria Jeans, Burke’s Coffee (but not local food court coffee shops) more

Lastly, go here to read what my dearest friend, Teeks, wrote about her coffee experience with me.